Is getting loads of followers on Instagram the answer to how to get local growth on Instagram?
We all know the temptation of a huge follower count. Pretty much everyone assumes that having a big follower count means you’ll have big sales.
So you may be trying to gain loads of followers. As a result, your followers are in another country altogether, and no sales are being made. So how to get local growth on Instagram?
On the other hand, you may be pressuring yourself to gain as many followers as possible. And you may not even want to try that game.
In fact, many articles are supporting the idea of just trying to get as many followers as possible. But if you’re a small and local business, here’s better advice. Local means sales.
Local followers means there’s more targeted customers on your page. More of these means more potential sales, and so forth. For example, a thousand followers from the other side of the world isn’t going to help you.
Even just a few local customers can turn into loyal ones.
I’m here to help you realise that your small business thrives on local customers. Therefore having local Instagram followers are what you need to be going for.
Now we’re moving onto the reason of this article, how to get local growth on Instagram. However are we supposed to attract local followers? Keywords? Tags?
There’s actually an abundance of tips out there to help you gain local followers. All you need to do is keep reading to find out how to gain local followers on Instagram.
How to gain more local followers on Instagram
For better or worse, there’s no one way to gain local followers on Instagram. However, here are small tips and tricks to help skyrocket your local customers. Or at the very least, get the ball rolling.
Geotag your posts. This may the most important thing to start with. If you’re asking, ‘what in the world is geotagging? It sounds hard’ don’t worry at all.
Geotagging is an easy way to start putting your business on the local map.
All you have to do is write in the place your business is in, or where you live (if they’re different). In addition, the attractions around your business, and even your business itself.
Now there are two ways to geotag. One way is to add your location just before you’re about to post. The button should be just below where you write your post. From there, you can write a keyword based on the few things I said just before.
The other way to geotag is to edit a currently live post. You just need to click on the three dots in the corner, press edit, and look at the top.
Right at the top of your post will be the ‘Add location’ button just under your name.
This alone can put you in direct view of potential customers. Especially if your name isn’t something a customer would normally search.
This doesn’t rely on anything but the location, and that’s something easily searchable.
Getting noticed by potential customers on Instagram
Interact with other businesses in your area. In short, you’re getting yourself known by relevant customers. Even by seeing your business active and interactive, customers will take a mental note of you.
The more interacting you do around where your potential customers are, the more you have a chance.
I recommend interacting with people who are still active to this day. In turn, this means you’re getting noticed by relevant customers and users.
This makes it so much easier for your business to get even one potential customer.
While I don’t recommend spamming every relevant post in your area, it’s good to keep up with a few. Customers may see you popping up time and time again, thereby getting used to your presence.
This one may take a while, but it only takes a minute or so to do. Better yet, you’ll be attracting people around your niche passively. It’s a win-win.
How about hosting a giveaway? When you host a giveaway, it not only pushes your small business out for more awareness. But it centres people in your local area to get involved.
As long as locals see your giveaway, they’ll know you exist. And for whatever they may need in the future, they may just remember you and look at your site.
When you’re reaching new customers, you’re gaining connections. Even if your giveaway doesn’t take off, you’ll gain awareness.
Gaining local contacts for small business
Instagram makes it ever so easy to gain connections. And especially easier to keep them. When customers are browsing a small business, most likely they’ll want to see your personal touch.
What makes your small business unique?
If you haven’t found the answer yet, it’s best to start now. One of your small business’ biggest assets is that you’re a personal one. Not one businesses has quite the same essence as yours, no?
Therefore keeping your unique touch relevant is key here. Your customers like your service or products, but they also like you.
They want to see the face behind the business. Moreover, everyone wants a connection. When they can buy something because of the value, it means a whole lot more. So keep connections with your customers.
Use your stories for updates, personal anecdotes, and more. Use the sticker options on the stories to add a poll, scale, and even a questions box you can answer.
Keeping in touch with your customers lets people know they can not only trust you, but that you care.
People want a products or service that has put care and effort into it. Whether it’s subconscious or not.
So by taking the time to engage with customers is a brilliant way to stay rich with value and bring customers in – to stay.
SEO in Doncaster
Seo or search engine optimisation in Doncaster is another little known way to get your social media platforms like Instagram.
Most people think of seo as something to do with getting websites on the first page of Google.
At webcrunch, we have developed advanced SEO techniques that will get your social media platforms like facebook and instagram on the first page of Google. Right where your customers can see you!
SEO Search engine optimisation for social media is a cutting edge method that your business really should be looking at.0
Contact us for a chat about it.
Let’s use these tips to help our small businesses grow – How to get local growth on Instagram.
So now you know how to get local growth on Instagram. Thank you for listening to these tips today. I hope that these tips will help your account achieve maximum potential.
And if you’re looking for someone to manage your social media platforms at realist prices, check out the rest of Webcrunch.co.uk, because we have so much more to offer. Good luck, and all the best from us.
Love the tips, but don’t have the time? We also offer our own services to you!
Partner with us and have your social media managed and grown by us. Find out more on our website.
